Lesson overview
Introduction
Argument
Young adult and up
Persuasive writing
Rhetorical appeals
Character
Emotion
- This lesson explores emotion (or pathos) as a primary lever of persuasion. Using examples from advertising, politics, and history, we look at how speakers can move audiences towards or away from something, make them grow still, or even throw them off balance. This is a chunky lesson, probably most suitable for Grades 7+.